To celebrate the 2010 FIFA World Cup, Puma releases seven special Tekkies sneakers at Puma City NY. Not content with doing the typical ‘Brazil, England, France, Portugal’ Euro-centric collection, Puma mixes established footballing powers with emerging nations. The collection features three established nations – Italy, Germany, and Brazil – and three emerging football nations – Côte d’Ivoire, Cameroon, Ghana, and South Africa.

A brilliant celebration of the diversity and unity of the World Cup, you can find your own pair at Puma City NY. Remember, Puma City closes after the World Cup Final on July 11th!