A while back Ray-Ban set up a video booth at the SXSW Music and Arts festival in Austin, TX. Here we have the results of that project – a minute long mash-up of 100 different festival-goers freestyling for the camera. Brilliantly edited by Squeak E. Clean and Rossangeles, the video is not only rather amusing, it’s also amazing proof of what can be done with a little creative thinking…

Source: Highsnobiety