Blue Bell SS10 By Wrangler introduces its exciting, and ingenious, new web site featuring Tony Ward in an interactive undressing. Control the legendary model’s every move, right down to stripping off his shirt. Using digital film and cinematic special effects to achieve an incomparable level of user interface, bluebelljeans.com is not just a showcase of the Blue Bell SS10 collection by Wrangler, it’s a destination, a talking point. An evolution. Blue Bell SS10 is influenced by vintage denims, classic fifties styling and Western Americana – quality is paramount and the design pure…
Nick Hanekom
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