10. Deep are pushing things forward this year with their Holiday 2011 lookbook. There are some familiar styles here, but they are all doctored up with some pretty extreme details. Take the Division jacket for example, it’s on trend with its varsity appeal; however, its camo print is not something that’s common place with the traditional aspects of the jacket.

For this shoot 10. Deep gathered a small group of friends – including Philly’s OCD, Skotch Davis and 40 Oz Van – to both model the collection and discuss their own views on fate and chance in a series of short videos.

The first delivery of the collection will be available online for purchase on Thursday, November 17th, and at retailers by this coming weekend.