The Spring/Summer 2012 collection from Japanese brand Rugged Factory features a bunch of colorful, playful and assorted apparel. Summer styles are offered in yellow cardigan, chino shorts and checkered plaids in matching shirt and short combo. Some dressy casuals make its way through printed shirts and powder blue blazer. The outfits look great, just not sure if this fits under the “rugged” category. Check out the looks in the gallery.