Concepts x New Balance Spring 2013 US574 “Northern Lights” Pack


To commemorate this year’s running of the Boston Marathon, New Balance has teamed up with Boston-based shop Concepts to create this fantastic ‘Northern Lights’ editions of their classic US574 silhouette. Featuring blue, green, and burgundy editions of the American-made 574 sneaker, the pack seems fairly standard at first look, but when plunged into darkness features glow-in-the-dark branding and details. The collaborative “Northern Lights” pack will be available exclusively from Concepts shop on Saturday, April 13.


Erik R. Adler

Erik R. Adler

Editorial Director
Erik Adler is the Editorial Director for GroundWave Media Group. He's what you might call 'Man Pretty'
Erik R. Adler
Erik R. Adler

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