Video: Qream Boat Cruise with Pharrell Williams

Qream is an alcoholic drink created by Pharrell Williams in cooperation with liquor company Diageo. We’re not exactly sure what the drink is supposed to taste like, but we know that it is vodka-based & is geared towards women. The whole video has a strange cheesiness to it, which we hope is ironically intentional. If not, this seems like something Pharrell – a man known for his incredible aesthetic & taste – should have passed on.