etnies x Ed Banger Video

etnies founder Pierre Andre Senizergues and Ed Banger Records founder Busy P team up for this video shot in the streets of New York City. Pedro and Pierre-Andre talk music, skateboarding and life, and are accompanied by Ed Banger creative-director So-Me. Busy P wanted a shoe he could wear everyday, even when he wasn’t boarding. So-Me wanted a shoe that every Ed Banger artist could wear – from Uffie, to Feadz, to DJ Mehdi, to Zongamin to Mr. Oizo. The Ed Banger and etnies sneaker hits shelves in May of 2010.